A Guide to Makeup for Professional Headshots
- koreyhowellp
- Aug 22, 2023
- 3 min read

A key component of looking your best in professional headshots is makeup. Proper makeup enhances natural features, minimizes flaws, and reduces shine under bright lights. Whether you do your own makeup or have it applied professionally, following some essential principles helps you put your best face forward.
Why Makeup Matters for Headshots
Quality makeup contributes to great headshots in several ways:
Evens out skin tone and covers blemishes for a clear, flawless look.
Uses contouring to accentuate your best features like cheekbones and jawline.
Minimizes glare and shine from hot photography lights.
Makes eyes pop through subtle shadow, liner and mascara.
Gives lips defined shape and color to complement your look.
Conceals under-eye circles, small veins, and other minor imperfections.
Provides subtle color to cheeks for a healthy glow.
Helps you look natural yet polished and camera-ready.
Pro makeup pulls the entire look together and boosts your confidence.
Choosing the Right Makeup Products
When purchasing makeup for professional headshots, look for:
Foundation - Liquid formulas offer smoother application and blending. Choose a formula to match your skin tone and type.
Concealer - Helpful for covering blemishes, under-eye circles, or discolorations.
Setting powder - Removes shine and sets makeup for longer wear under hot lights. Translucent powder avoids looking cakey.
Blush - Matte blush in neutral rosy shades gives cheeks subtle color and definition.
Eyeshadow - Stick to neutral browns, taupes, and champagne for definition without being distracting.
Eyeliner - Black or dark brown liner neatly defines eyes. Avoid overpowering cat-eye looks.
Mascara - Use black mascara to make lashes visible but avoid clumpy, spidery effects.
Lip color - Neutral, pink, or rose lipstick or gloss completes the look. Avoid bold reds or dark vampy shades.
Invest in quality professional makeup brands for best results.
Makeup Tips and Techniques
Follow these tips when applying makeup for your headshot session:
Prep skin with moisturizer and primer for smooth application.
Focus most coverage on T-zone for balanced, even appearance.
Blend foundation seamlessly into hairline and neck to prevent demarcation.
Use concealer sparingly just on targeted imperfections and circles.
Set makeup with translucent powder, avoiding over-powdered look.
Warm up complexion with soft blush on apple of cheeks.
Apply neutral shadow across lid and lightly under brows for definition.
Line upper lash line only for soft definition. Avoid lower liner.
Apply mascara only on upper lashes. Lower lashes look more natural bare.
Fill in brows lightly with powder for neat, polished shape.
Finish with lip color in a shade that complements your skin undertone.
Set makeup with setting spray for longevity.
The result is naturally enhanced features for on-camera appeal.
Getting Your Makeup Professionally Done
While doing your own makeup can save money, many professionals invest in customized services:
Benefits
Expert application for flawless look
Knowledge of makeup photography techniques
Access to professional brands and colors
Saves time day of shoot
Confidence from looking your best
What to Look for
Makeup artist experienced in headshot makeup specifically
Review portfolio for examples of professional looks
Clean brushes, tools, and sanitary application
Provides direction on best colors and application for your features
Explains what they are doing and products being used
Pro makeup brings out your best assets while assuring you look natural, polished, and camera-ready.
Setting Your Makeup Before a Headshot Shoot
After completing your makeup:
Avoid touching your face to prevent smearing.
Bring powder and products for any needed touch ups.
Skip scented creams or oils that photograph strongly.
Time your makeup so it is fresh but set for photos.
Manage oily spots with blotting papers versus extra powder.
Review your look in photos rather than mirrors for true translation.
Snap some test shots with your phone to preview if your makeup photographs well.
Proper techniques and checking your look sets you up for headshot success.
Conclusion
Quality makeup elevates your entire look and gives you confidence for professional headshots. With the right cosmetic products and application focused on looking natural and polished, your best features shine through attractively on camera. Consider investing in an experienced makeup artist for flawless, worry-free results. Well-done makeup ensures you look as capable and accomplished as your professional achievements.
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